Showing posts with label Digital Advertising Agency. Show all posts
Showing posts with label Digital Advertising Agency. Show all posts

Difference between Primary and Secondary Keyword For On Page SEO

Primary keywords are basically those keywords that define the nature of your business, app, products or services.

For example, if you are running a digital marketing agency then your keyword may be:-

Digital marketing agency.
Digital marketing service.

As you can see all the keyword given above are the nature of our industry but it is hard to rank until you don,t have an authority website or a lot of budgets.

Here is Secondary keyword come into the role you can rank them easily on Google SERP even if you have a new website and blog.

What are Secondary Keywords?

On the other hand side, Secondary Keyword are those keywords which are closely related to your primary keyword. These keywords have low volume and low competition in comparison to your main keywords. But they help a lot in bringing initial traffic to your website or blog.

Let's take an example of digital marketing agency again and see some secondary keyword which you can use to rank in SERP.
So you can check clearly secondary keyword are the Long tail keyword that most of the user search to find some specific type of knowledge.

So How to find Primary Keywords?

The easy way to discover primary keywords which might be quite relevant to your industry is to analyze your competitor website so that you get a ton of ideas on what subjects and what type of content is going viral on their websites. 

You can use Moz, Semrush, and Ahref for doing your competitor research. My favourite one is ahref you can easily find all the keyword which brings a lot of traffic on your competitor website.

How to Find Secondary Keyword?

Right here is where you need to do keyword research wherein you could discover the return of highly applicable long tail key phrases, LSI keywords and so forth which help you deliver extra traffic from search engines like google and yahoo.

when you are doing keyword research to discover secondary keywords make sure to focus on finding much less volume and less keyword difficulty keywords so that it becomes simpler in order to increase your search traffic to your website.

As a thumb of rule finds the keyword which have the volume less than 1000.

You can use tool like Kwfinder, Semrush, Ahref, Google Autosuggest, and Google Keyword Planner for finding highly relative secondary keyword for your blog or website. There is also a tool name as keywordtool.io which is a free tool for finding LSI Secondary keyword.

Last but not least always keep in mind to write a long content with more then 2000 words and article is well optimized with using of both your primary and secondary keyword for better ranking of your article in Search Engine Optimization.

So i hope now you can find both primary and secondary keyword for your blog easily. If you have any problem in finding keyword for your website then you can visit our website SGM or you can comment below. I feel happy to help you.

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Parasite SEO : How it help your Website in Ranking

Everyone know SEO and Social Media Marketing are the two best way of getting a lot of traffic on blogs and website but SEO take a lot of time in ranking a keyword i am right.

No i am wrong you can rank your keyword in one or two days also. Yes you listen right today i am going to talk about a hidden SEO factor by using of that method you can rank your keyword in maximum one week and please keep in mind time taken in ranking is also depend upon compition of your keyword.

So here is the hidden SEO factor name parasite SEO. In simple SEO we do on-page , off-page SEO but parasite SEO is something that a lot of humans are using to rank websites extremely quick, so I thought i would give it a move. 

Now, I'm an impatient kind of character; I need to look outcomes quickly, so I idea I might start out with something fairly low competition and smooth to rank for, just for example, and simply to reveal how this method works.

I am going to be moving on to a few extra tough key phrases in part two.

What is Parasite SEO?

We understand what SEO is, it's the exercise of getting your website to the top of the search results for an excellent keyword, and we cover a lot of ways to do that on our blog.

well, Parasite SEO is similar. however, the post you want to rank isn't on your blog or website; it's on someone else's. it is on a domain that's already doing truly well, a website that already has a ton of links has a lot of optimization and it is already doing superbly.

Permits you to create a page on it, preferably free of charge, and preferably without any kind of manual checking.

But what's the point? ranking someone else's website is truly useless, you want to rank your personal!

well, there are many motives you would possibly need to rank another page on someone else's website, the main one being that it might be plenty simpler than ranking yours, and you can still consist of a link for your website anyway, so you should simply get business from it.

How to do Parasite SEO

This isn't a theoretical parasite search engine optimization tutorial rather than, I will show you how it's done by the manner of an example; you may be astounded how easy it is, and I urge you to strive it yourself.

first of all, you want to choose a website with a view to assist you to create your own web pages or articles. For this, I selected Medium.com.

follow the step given below -
  • Create a post and include your keyword in the title.
  • Upload an Image having the keyword in the file name.
If you choose easy to rank keyword then no doubt its rank in a month or weak because the website like medium has great authority.

Links 

You understand how links are the secret sauce to all ranking, yeah? well, you also know how terrible links can ruin your ranking, yeah?

Ok, however, bad links can only damage your ranking if they're picked up by Google and they outweigh the best links going to a page. So, in case you only have a truckload of bad links pointing for your web page, then it's going to probably get hammered, you'll end up being kicked out of the Google index, and you may cry tears of sadness.


So we never ever purchase backlinks!


Gettit?

besides this time. This time it would not count.

Medium has gazillions of links going to it, and it's a honest numerous of them are awful, but it would not get penalised because it's a community website and the number of precise links going to it far outweighs the bad.

If we were to shop for a ton of links and point them to our page on Medium, it wouldn't matter one jot, because Medium isn't going to be affected.

also, medium is not our website, so do it, who cares?

But dont buy link for your personal website so this is all about parasite seo if you need any kind of help then contact me on our digital marketing service provider website and you can also leave a comment below. Thanks for reading !



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Why You Must Experience Digital Marketing And Search Engine Optimization At Least Once

Digital Marketing, also called online marketing or Internet advertising or web advertising, is a form of marketing and advertising which uses the Internet to deliver promotional marketing messages to consumers. Consumers view online advertising as an unwanted distraction with few benefits and have increasingly turned to ad blocking for a variety of reasons.
It includes email marketing, search engine marketing, social media marketing, many types of display advertising, and mobile advertising. Like other advertising media, Digital Marketing Company involves both a publisher, who integrates advertisements into its online content and an advertiser, who provides the advertisements to be displayed on the publisher's content. Other potential participants include advertising agencies who help generate and place the ad copy, an ad server which technologically delivers the ad and tracks statistics and advertising affiliates who do independent promotional work for the advertiser.
In 2011, Internet advertising revenues in the United States surpassed those of cable television and nearly exceeded those of broadcast television.  In 2013, Internet advertising revenues in the United States totaled $42.8 billion, a 17% increase over the $36.57 billion in revenues in 2012. U.S. Internet ad revenue hit a historic high of $20.1 billion for the first half of 2013, up 18% over the same period in 2012. Online advertising is widely used across virtually all industry sectors.

SGM Indore
SGM Indore

History  

In early days of the Internet, online advertising was mostly prohibited. For example, two of the predecessor networks to the Internet, ARPANET and NSFNet, had "acceptable use policies" that banned network "use for commercial activities by for-profit institutions". The NSFNet began phasing out its commercial use ban in 1991.

Search Engine Optimization


By relying so much on factors such as keywords density which was exclusively within a webmaster's control, early search engines suffered from abuse and ranking manipulation. To provide better results to their users, search engine had to adapt to ensure their results page showed the most relevant search results, rather than unrelated pages stuffed with numerous keywords by unscrupulous webmasters. This meant moving away from heavy reliance on term density to a more holistic process for scoring semantic signals. Since the success and popularity of a search engine are determined by its ability to produce the most relevant results to any given search, poor quality or irrelevant search results could lead users to find other search sources. Search engines responded by developing more complex ranking algorithms, taking into account additional factors that were more difficult for webmasters to manipulate. In 2005, an annual conference, AIRWeb, Adversarial Information Retrieval on the Web was created to bring together practitioners and researchers concerned with Search Engine Optimization and related topics.

Companies that employ overly aggressive techniques can get their client websites banned from the search results. In 2005, the wall street Journal reported on a company, Traffic Power, which allegedly used high-risk techniques and failed to disclose those risks to its clients. Wired magazine reported that the same company sued blogger and SEO Aaron Wall for writing about the ban. Google's Matt Cutts later confirmed that Google did in fact ban Traffic Power and some of its clients.

Social Media Marketing


Social Media Marketing is the use of social media platforms and websites to promote a product or Digital Marketing Services. Although the terms e-marketing and digital marketing are still dominant in academia, social media marketing becomes more popular for both practitioners and researchers. Most social media platforms have built-in data analytics tools, which enable companies to track the progress, success, and engagement of ad campaigns.
Companies address a range of stakeholders through Social Media Marketing, including current and potential customers, current and potential employees, bloggers, and the general public. On a strategic level, social media marketing includes the management of a marketing campaign, governance, setting the scope and the establishment of a firm's desired social media "culture" and "tone".
To use social media effectively, firms should learn to allow customers and Internet users to post user-generated content, also known as "earned media," rather than use marketer-prepared advertising copy. While often associated with companies, as of 2016, a range of not-for-profit organizations and government organizations are engaging in social media marketing.

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Best Digital Marketing Service Providers in India

Digital MarketingDigital Marketing With internet reaching every household today, people out there are watching the world on their mobile phones and tablets which means your online reputation needs to be up to date to build your brand.

People want brands that know them, communications that are personalized and relevant, and offers that are tailored to their needs and preferences which is why Digital Marketing and Advertising takes lead here as it enables you to track, monitor, analyze and interpret the buying behavior of your target audience.

Our skilled team at Simply Global Media knows the power of digital media as the most effective communication tool and therefore we build and execute your online strategies to bring your company at the top.

SERVICES THAT WE OFFER TO OUR ESTEEMED CUSTOMERS

SEARCH ENGINE OPTIMIZATION

Search Engine Optimization includes optimizing the web pages to make it search engine friendly. It involves putting proper keywords in Meta tags on a web page and on web pages. Seo is the technique of generating big traffic in the direction of a website. The more visitors you attract, the better is your business. This technique involves certain techniques and strategies that help with the visibility of your work.

E-MAIL MARKETING

Email advertising and marketing is a platform for growing your business. Today, almost everyone has access to emails and it serves as an excellent platform to connect with clients. E-Mail Marketing and advertising is the most important internet marketing tool. Whether used for promotional activities or for circulating newsletters or inviting people for your business, e-mail stays the selection for communication.

DISPLAY ADVERTISING

Publicizing your business online & improving its’ online visibility. The Google Display Advertising is a globally used and highly popular search platform. Through this, various businesses across the world display their respective work through the use of texts, visuals, images, interpretations and much more that are relevant to their websites. It is a very passive advertising platform that helps to reach the maximum number of users on the internet.

GOOGLE ADVERTISING

Start to advertise online with Google Ad Words. Get targeted PPC, internet marketing for your business the moment people search and only pay when they click. You only pay when someone clicks your ad to visit your website. No visit, no fee. Start with any budget. Advertise locally or globally. Attract more customers.

MOBILE APP MARKETING

Each day, millions of people around the world start their days by accessing a Mobile App Advertising. There are numerous mobile applications having a diverse choice of benefits. For example, as per records and observation, social mobile applications such as Facebook, Twitter, Instagram, is accessed through Smartphone’s by a majority of the users worldwide.

FACEBOOK ADVERTISING

Looking out for an advertising forum, Facebook Advertising is the right place. Advertising and marketing through Facebook go in hand. It is the best place to launch your business, promote your venture, share ideas, concepts and let the audience help it grow. The world’s most popular social network with a billion users.

PAY-PER-CLICK MARKETING

Pay per click services providers, each aiming to increase their presence. PPC advertising is just that allows you to increase the success rate in the market. PPC Advertising is one of the most cost-effective and targeted forms of marketing on the internet. These are ads for the website that appear through some of the largest advertising platforms.

BING ADVERTISING

We all know the importance of search engines today and its influence over our day to day lives. Just like Google always, bing is just as equal. The bing ads are designed to impart pay per click advertising in both the bing and yahoo search engines respectively. In fact, bing is increasingly becoming popular among the people for all the good reasons.

SOCIAL MEDIA MARKETING

SGM INDORE

Social media is currently the biggest network in the digital marketing environment maximum people spend their time online on social media sites like facebook, twitter, Pinterest, LinkedIn, Google+, Instagram, and others. Social Media Marketing helps you achieve your business marketing goal much more.

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